Amazon FBA business owners considering selling their business should hire legal counsel early in the process. An Amazon FBA business with many years of operation and a stable sales history is likely to have more value compared to one with one or two years in business. The best advice might not be to sell right now, but to do three things to raise the valuation of your FBA business and return within 3 to 6 months with a more valuable business for sale. Fast forward and the market is starting to see a change; the average multiple of an Amazon FBA business sold is now considerably higher, with multiples often increasing more than 50x.
A branded site dedicated to your FBA business makes sense if you're just starting to build a brand presence on Amazon. The FBA businesses we recently sold include a business in the beauty and skincare niche with 100% positive seller feedback and a c. More than most other online business models, Amazon FBA businesses can be very prone to seasonality. For example, if your FBA business sells holiday lights, selling in January is likely to make sense, since sales and margins will be higher at that time of year, and your business will look more attractive to potential investors.
The second method of transfer is an Amazon Listing Transfer, in which the seller transfers specific Amazon Standard Identification Numbers (ASINs) to the buyer. That said, despite common beliefs, it's actually not better to wait until it's in high season and earn more from your business to try to sell it. Together, these two advisors have sold millions of dollars worth of Amazon FBA businesses and will give you a good idea of what you SHOULD do before selling your business, while also providing you with insight into the FBA market itself. They take them away from me, but it's a waste of time and it's quite frustrating because I'm constantly living in fear of losing my seller account after risking my entire life to succeed with Amazon, which I'm finding quick success and this makes it even scarier.
